Team Captain Toolkit
Are you a team captain this year? To help you put together a winning strategy for the 2016 Bike Everywhere Challenge, we’ve assembled a simple toolkit including a sample timeline and inspirational ideas.
Suggested to-do list:
- Register for the Washington Bikes Bike Everywhere Challenge and form your team starting Sunday, April 1. Use the email templates below to recruit teammates and newbies.
- Pick up your Captains Packet with info for your teammates at a captain’s packet pick-up (while supplies last). See below for packet pick-up dates and locations.
- Check out Cascade Bicycle Club’s fantastic lineup of Bike Month events and mark your calendars. Don’t miss the Eastside Bike Bash on Tuesday, May 1, or the Seattle Captains Bash on May 10th.
- And don’t forget F5 Bike Everywhere Day on Friday, May 17!
- Spread the word! Download Bike Month graphics, brochures, and posters here and promote Bike Month at your workplace, on your website or in your neighborhood.
- Inspire your team and your community to ride using Cascade Bicycle Club’s DIY event toolkit.
All team captains are eligible for a T-shirt for themselves and our friends at Cascade Bicycle Club are providing Bike Everywhere Month literature for all riders (while supplies last). Captains are not required to pick up a “packet” for themselves and their teammates, but if you’d like some cool stuff, there are several pick-up options:
- Seattle | May 10: 5.30-7.30pm | Bike Everywhere Challenge Captain’s Bash | Cascade Bicycle Club, 7787 62nd Ave NE, Seattle, WA 98115
- Bellevue | May 1: 5-8 p.m. | Bellevue Bike Bash | REI ,
- Have your t-shirt mailed to you for $8. This requires an extra step. Please click here to complete your order,
Sample timeline
This sample timeline will help you organize and inspire your team. You can find Cascade Bicycle Club’s full schedule of Bike Month events here.
Before May
- Encourage your business to promote Bike Month using Cascade’s workplace toolkit.
- Register for the Washington Bikes Bike Everywhere Challenge.
- Recruit new captains and recruit teammates using the email templates below.
- Plan a few fun activities for Bike Month at your workplace or in your community. See our DIY event toolkit for simple, fun ideas!
May
- Ride your bike to work, school, the grocery store, or wherever your day takes you. Go anywhere by bike!
- Challenge another individual or team on the Bike Month Challenge website.
- Join or create a League (or three) of your office, your industry or your neighborhood.
- Check in with infrequent riders. What’s holding them back from riding more?
- Register for the Kaiser Permanente Bike Everywhere Breakfast and attend Tuesday, May 7th.
- Find a celebration station on your route and ride with a friend on F5 Bike Everywhere Day on Friday, May 17.
- Stage a special event at your workplace. Find simple fun event ideas here.
June
- Reward and recognize your teammates for a job well done in the Washington Bikes Bike Everywhere Challenge. Host a fun awards ceremony for your teammates, and ask Washington Bikes for a participation certificate.
- Keep riding around town! Challenge yourself and sign up for one of Cascade Bicycle Club’s great summer riding events or join a Cascade free group ride any day of the year.
Inspiration ideas
There are innumerable ways that you can build momentum for biking to work, among your team, your workplace and your community. Below are our favorite suggestions gleaned from outstanding team captains of yore:
Inspire your team
- Ask team members to set goals for themselves and set a goal for your team.
- Submit your team photo to challenge@wabikes.org or share on social media. Tag @WABikes and #WABikeEverywhere.
- Create a short team video and be entered into our prize drawing. Submit to challenge@wabikes.org.
- Host ride theme days (e.g. Lycra, business suits, super hero, etc).
- Have a team feed: breakfast, lunch, or happy hour!
- Make sure new commuters have someone to ride with most days, but especially at the beginning of the month.
- Make sure to ride with each of your team members!
- Highs and Lows: ask your team to share their riding highs and lows of the day/week/month.
- Challenge another team at your company or in your neighborhood.
Inspire others
- Recruit and mentor new team captains.
- Ask your business to promote the Washington Bikes Bike Everywhere Challenge. Download graphics or request Bike Month posters here.
- Get your CEO or local celebrity to participate.
- Share your success stories via our blog. Submit your stories to brentt@cascade.org.
- Get your kids involved with Bike to School Month activities.
Recruit new captains and encourage business support
Feel free to use the following templates to promote the Bike Month Challenge via email, online or newsletters.
Dear ________,
Bike Month is coming up and I am captaining a team for the Washington Bikes Bike Everywhere Challenge. The theme this year is “Bike Everywhere,” and I’d like to encourage you to join the all-star cast of team captains.
As a team captain, you can significantly increase bicycle commuting at _________ (their worksite). Captains recruited over 2,400 brand new bike commuters last year. Think about how valuable bicycling is to you, and multiply that by 2,400…that’s a lot of positive return for a modest investment of time on your behalf!
To start a team, you simply sign up online, recruit three to nine more coworkers to join you and encourage everyone to ride as much as possible throughout May. In fact, the hardest part may be coming up with a team name. (My team is ________________________.)
Washington Bikes offers great support for captains, including a starter packet for your team, the legendary Captains Bash, and prizes just for captains, including honors for Rookie Captain of the Year.
The challenge starts Sunday, May 1 – start your team today!
Captain ________(your name)
________(team name)
________(business name)
Dear __________ (title)
I would like to encourage ___________________(business) to participate in the Washington Bikes Bike Everywhere Challenge. Bicycle commuting makes great business sense. Bike commuters are healthier and more productive employees. Bicycle parking is a fraction of the cost and space of car parking. Bike commuting is especially valuable to me as an employee because _____________________.
The Washington Bikes Bike Everywhere Challenge is a simple turn-key program that has significantly increased bicycle commuting among both new and experienced riders. Last year, 22 percent of participants were brand new commuters. That’s an impressive result.
What’s more, it’s very simple for businesses to participate. Team captains like me recruit and encourage riders. The riders track their own trips online. Washington Bikes provides a comprehensive business toolkit with email templates, newsletter blurbs, graphics and inspiration.
At the very least, I’d like to ask you to promote the Washington Bikes Bike Everywhere Challenge to all staff. Please check out the Bike Month website for information and resources.
Captain ________(your name)
________(team name)
________(business name)
________ Department